The Fashion Blogs
Manolo says, Ayyyyyy, the Times of the New York they have done the article on the fashion blogs! And there is the picture of the Manolo’s internet friend the Barneys Girl, and she is indeed most beautiful and super fantastic.
With names like Fashionologie, Kiss Me, Stace, Shoewawa and Now Smell This, the more popular fashion blogs are compelling enough that “to ignore them is to run the risk of seeming out of touch,” said Brandon Holley, the new editor in chief of Jane, the young women’s style magazine. Readers identify with bloggers’ idiosyncratic, rebellious voices, said Ms. Holley, who has added two online diarists to her stable of contributors. The blogs, which are updated weekly, daily and sometimes hourly, are a platform uniquely well suited to fashion news, she added.
“Fashion moves so fast, ” Ms. Holley said, “that readers find the blogs keep up better than even the tabloids like Us Weekly.”
Writing with a candor not often glimpsed in the pages of that celebrity weekly, or in W, InStyle or Harpers Bazaar, bloggers form an opinionated, informed and spirited community. They may be a long way from displacing Vogue as a fashion authority, but they are steadily gaining clout with consumers and marketers.
“In coming months we can expect that fashion blogs are probably going to have the same kind of influence that we see in widely read blogs about gadgets and high tech toys like BoingBoing,” said Bob Wyman, the chief technology officer and a founder of PubSub, a search engine that offers a weekly rating of a blog’s popularity based in part on the number of links that appear in the content and also the number of postings.
This it is exactly what the Manolo said many months ago in this very blog.
The Manolo he is confident in predicting that the fashion blogging, it is only in its infancy, and that it will grow in the importance over the coming two or three years. Indeed, look for more of the fashion industry insiders to begin their own blogs.
Of the course, this it was not the especially prescient prediction, but the Manolo he takes the pride in it nonetheless, and he notes that indeed the fashion insiders, like the Beverly Feldman, they now have their own blogs.
This article by the Ruth La Ferla, it is quite good, but, sadly, for some reason, the Manolo he was not mentioned. Happily, many of his internet friends they were!