Nooooooo!!!!! “Crocs Comeback in the Making”
Manolo says, it lives! The footwear company based in Niwot, Colo., is fighting its way back since being declared “dead†in press reports last year. After enjoying great success as its shoes flew off shelves and investors snapped up its stock—the company raised more than $200 million in its 2006 stock offering—Crocs stumbled during the recession. Consumers and investors considered the clog—and the company’s stock—a fad that had faded. Now, Crocs is trying to fashion a comeback. It’s rolling out new, higher-priced shoes that include flip-flops and high heels. Those styles are highlighted in ads. Its traditional clog? It has…