Why is it that so many actresses and other public figures feel they can design clothing?
To which the Manolo’s internet friend the Purple Rules replies in the definitive terms!
Because so many people are willing to buy their “designs”. Or someone thinks people will buy them. I’ve never seen anything “designed” by a celebrity that I was even tempted to buy but someone must be shelling out for the stuff.
In the case of H&M, maybe they’re just happy if people come into the store and look at it. Perhaps it really increases the foot traffic in the store so it doesn’t matter if it actually sells.
It also helps that they (actresses) have huge egos. They’re on the cover of magazines (when was the last time you saw a model on the cover of a magazine?) and are constantly told what a “great style” they have. It would never occur to them that having great style doesn’t necessarily translate into great design skills. On top of that, most of them don’t have great style. They’ve got a great stylist, whose got great style.
Once upon a time, it was enough to be regarded as a great actress. Then they had to release an album. Then they all had to have their own perfume. Now it’s a clothing line. I’m almost afraid to ask, what’s next?
The Manolo might not have used language this blunt, but he could not have said it better. And thus, the Purple Rules is exactly correct, the plethora of the celebrity designers is all about the Benjamins.